PROFESSIONAL EXPERIENCE
Copywriting Manager, TIG Global, Chevy Chase, MD, December 2008 —Current
- Lead copywriter in charge of more than 120 full-service North American luxury hotels and resorts.
- Engineered copy creation and optimization for 30 new interactive Web sites in a three-month period.
- Use cutting-edge SEO techniques to ensure that both front and back ends of Web sites are optimized.
- Manage a team of six freelance writers and liase daily with clients to ensure that Web sites are continually up-to-date and engaging.
Contributor, Daily Candy, The Washingtonian, DC: Modern Luxury, Juli B, Store Adore, BizBash, Chesapeake Life, ReMarriage, Northern Virginia, Robb Report, The Inside Source, Washington, DC, 2005— Current
- Extensive experience producing print and for-the-Web content as well as stand-alone Web packages.
- Proven ability to pitch, research, and write stories for a variety of audiences.
- Effective networker with both high-profile individuals and public relations contacts.
- Expertise includes: fashion, entertainment, nightlife, food, cultural events, spas, travel and luxury markets.
Managing Editor, Employee Benefit Adviser, Washington, DC, October 2008 —December 2008
Managing Editor, Small to Medium Business Human Resources, Washington, DC, October 2007 —December 2008
Associate Web Editor, Employee Benefit News Group, Washington, DC, June 2007—October 2008
- Writer/editor of print and Web materials for premier trade magazine in the benefits industry.
- Created and maintain group blogs, podcasts, Web seminars, Facebook presence and Twitter accounts.
- Ability to distill complex topics and language into cohesive narrative.
- Proven ability to interact with C-level executives through daily interview conversations.
- Hands-on technical experience with Content Management software.
- Expertise includes: health and wellness, benefits communication and Gen Y management
EDUCATION
Georgetown University, Washington, DC, January 2011 (intended)
Masters of Professional Studies in Journalism
GPA: 4.0
Wake Forest University, Winston-Salem, NC, May 2007
Bachelor of Arts in English, Minors in Journalism and History
GPA: 3.49, Dean’s List every semester, Cum Laude
LEADERSHIP AND VOLUNTEER EXPERIENCE
- Corcoran 1869 Society, Washington, DC, January 2008 – Current
- American Society of Business Publication Editors, Washington, DC, October 2007 – Current
- Kappa Delta Sorority, WFU, January 2004 – Current
HONORS AND AWARDS
- Winner, Online Pacemaker for “The Student,” Associated Collegiate Press, October 2007
- Honorable Mention, Story of the Year, Diversity Category, Associated Collegiate Press, October 2007
- Order of Omega, Greek Honor Society, WFU, 2006
- Mortar Board, National Leadership Honor Society, WFU, 2006
- Sigma Tau Delta, English Honor Society, WFU, 2005
SPECIAL SKILLS
Language: Working knowledge of Spanish and Italian.
Computer: Proficient in Microsoft Office, Adobe InDesign, InCopy, Photoshop, Lite CMS and Microsoft Contribute. Working knowledge of HTML, Q4. Mac/PC capable.
